Category Archives: Publication Brands

In various previous blogs, we’ve featured the ‘promo‘ strategy of the likes of BGC through art, Sperry® through micro-influencers and co-branding, Red Bull® x GoPro® through co-marketing, and Amarula® through its CSR campaign to save the majestic African elephant. As mentioned in these previous blogs, the promotional strategy of a brand is also referred toContinue reading “LifeWear® Magazine: How Uniqlo®’s Promotional Strategy Became a Brand in Itself”